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CONTACT US
JDMedia Corp.
9 St. Mark's Place
New York, NY 10003
tel: 212-475-4794
INQUIRY FORM
HISTORY
Founded in early 2005 by John McPheters, JDMedia Corp leverages core competencies within the publishing and market research arenas to provide a unique variety of products. A young upstart media/market research firm, the companies primary focus is finding new ways to reach a younger yet broad demographic of people through a variety of methods. Whether mining for data, or building custom marketing plans, JDMedia Corp. has the expertise to handle many different types of projects both large and small.
WHO WE ARE
John McPheters - President - After spending 2 years working as a marketing liaison in Japan, John McPheters turned his attention to the magazine industry. As Director of Operations for Readership.com, he handled all production aspects associated with building a new syndicated measurement system for print audiences. His wide breadth of expertise in the realm of magazines, research and marketing combined an entrpreneurial zeal led him to start his own firm. John graduated from Boston University in 2001 with a BA in Advertising, and is currently pursuing his MBA part-time at Fordham University. Being born and raised in New York has its benefits, and John has nurtured a strong network of friends, business associates, and like-minded people to aid him in his quest.
Greig Bennett - Creative Strategist - Greig is the founder and chief designer for Orchard Street Clothing. He has handled countless marketing and design projects for large and small scale clients. In 2005, Orchard Street spearheaded a guerilla marketing campaign that helped Orchard Street build a tremendous amount of buzz and street credibility. His initiatives are creative and his artistic proficiency is top notch. The creative elements of his work style bring a much needed perspective to the projects we initiate. A graduate of Columbia University in 2000, Greig now resides in New York City.
Paul Burkey - Research Analyst - A graduate of Columbia University in 2005, Paul played an intricate role in the data analysis and product delivery for Readership.com at McPheters & Company. Now under a new umbrella, his analytical strengths make him well suited to handle even the most difficult of research projects initiated by JDMedia Corp.
Yanik Archer - Production Director and Editor - After attending the University of Rhode Island, he began working for TV Land in the On-Air Creative department. After eight months as a Production Assistant on shows such as "I Love Lucy" and "The Cosby Show," Yanik accepted a new position at VH1. His work has earned him the much coveted Gold Promax award. Yanik went on to write and co-direct VH1's Pepsi Smash Superbowl Bash, which features Michael Strahan of the New York Giants. Following the success of his Superbowl spot, Yanik directed the 2006 Hip Hop Honors campaign for VH1. As a talented director, video editor and music producer, he provides a valuable addition to the JDMedia Corp. team.
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